Negotiation Skills Every Woman Should MasterWhen Jennifer MacLellan walked into the boardroom at her Halifax-based tech company to negotiate her promotion to VP of Operations,...30 September 2025
Building an Effective Homepage for Personal TrainersWhen Marcus Thompson launched his personal training business in Calgary, he spent $3,000 on a beautiful website that showcased his...25 September 2025
The Psychology Behind Decision-Making: How Emotions Drive ChoicesWhen Jim Treliving, co-founder of Boston Pizza and Dragons’ Den investor, walked away from what seemed like a promising restaurant...18 September 2025
Mentorship vs. Sponsorship: Understanding the Difference and Finding BothWhen Sarah Kim was promoted to VP of Engineering at a major Toronto tech company, she credited two very different...11 September 2025
Digital Marketing Strategies for Women-Owned Small BusinessesWhen Jessica Chen launched her handmade jewelry business from her Vancouver apartment in 2019, she had $500 for marketing and...4 September 2025
Overcoming Gender Bias in Tech: Stories of Success and ResilienceWhen Sarah Marion pitched her AI startup to a room full of investors in Toronto, one venture capitalist asked if...28 August 2025
