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Latest Publications

The Psychology Behind Decision-Making: How Emotions Drive Choices

The Psychology Behind Decision-Making: How Emotions Drive Choices

18 September 2025

Mentorship vs. Sponsorship: Understanding the Difference and Finding Both

Mentorship vs. Sponsorship: Understanding the Difference and Finding Both

11 September 2025

Digital Marketing Strategies for Women-Owned Small Businesses

Digital Marketing Strategies for Women-Owned Small Businesses

4 September 2025

Latest Articles

The Art of Public Speaking: Commanding the Room with Confidence

The Art of Public Speaking: Commanding the Room with Confidence

Picture this: You’re standing in front of 200 business leaders at a conference in downtown Toronto, your heart racing faster...

7 August 2025
Sports Analytics: How Data is Changing Athletic Training Approaches

Sports Analytics: How Data is Changing Athletic Training Approaches

Remember when hockey coaches made line changes based purely on gut feeling, or when runners trained by simply logging kilometers...

31 July 2025
Strategic Planning for Growing Businesses: From Startup to Scale-Up

Strategic Planning for Growing Businesses: From Startup to Scale-Up

You’ve survived the startup phase – congratulations! Your business idea has legs, you’ve got paying customers, and you’re no longer...

25 July 2025
Women in STEM: Breaking Barriers and Building Careers

Women in STEM: Breaking Barriers and Building Careers

When Dr. Roberta Bondar became the first Canadian woman in space in 1992, she didn’t just break the atmosphere –...

18 July 2025
Customer Experience Design: Creating Memorable Brand Interactions

Customer Experience Design: Creating Memorable Brand Interactions

Picture this: You walk into your favourite coffee shop in downtown Calgary, and before you even reach the counter, the...

11 July 2025
Digital Presence in the Fitness Industry: 2025 Trends

Digital Presence in the Fitness Industry: 2025 Trends

It’s 6 AM on a snowy Toronto morning, and Sarah, a certified personal trainer, is leading a high-intensity interval training...

4 July 2025
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